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Later that year, the contemporary knowledge magazine Bessatsu Takarajima dedicated its 104th issue to the topic of otaku.It was called Otaku no Hon The word entered English as a loanword from the Japanese language.These works allowed a congregation and development of obsessive interests that turned anime into a medium for unpopular students, catering to obsessed fans.After these fans discovered Comic Market, the term was used as a self-confirming and self-mocking collective identity.Japanese schools have a class structure which functions as a caste system, but clubs are an exception to the social hierarchy.
Widespread English exposure to the term came in 1988 with the release of Gunbuster, which referred to anime fans as otaku.
It is typically used to refer to a fan of anime/manga but can also refer to Japanese video games or Japanese culture in general.
The American magazine Otaku USA popularizes and covers these aspects.
Gunbuster was released officially in English in March 1990.
The term's usage spread throughout anime with discussions about Otaku no Video's portrayal of otaku before its 1994 English release.